On October 3, 2025, the winners of the Toy of the Year 2025 awards were announced at the Van der Valk Hotel in Utrecht. In the Vehicles category, the professional jury selected the Bluey 3-in-1 Transforming Airplane as the Toy of the Year 2025!
The jury’s verdict: “Transforming the airplane into a hotel and/or boat supports constructive skills, three-dimensional insight, and hand-eye coordination. Playing (together) stimulates imagination and social skills.”
It wasn’t just the professional jury that was enthusiastic: the public also voted for this toy in large numbers. It therefore came as no surprise that the Bluey toy won not only the jury award but also the Public Award 2025!
